ICCA’s CEO Martin Sirk is a firm believer in the vital importance of Meeting Design for any company, organisation or individual striving to be successful in tomorrow’s meetings industry: “Mike and Eric’s book, “Into the Heart of Meetings”, is quite simply the most stimulating book on meetings that I’ve come across in two and a half decades in the meetings industry, and is the reason why ICCA invited them to collaborate on many of the design elements in our own annual Congress, significantly increasing our levels of innovation and delegate engagement. I can unreservedly recommend attending their Meeting Design course, and believe their ideas have the power to transform traditional thinking about our business, and can make your meetings dramatically more effective and enjoyable.”
The Dutch Chapter of Meeting Professionals International (MPI) offered this course to its members in early 2014. It received the highest-ever ratings of all MPI Netherlands educationals.
Participants said about this course:
“ Meeting Design is about creating the perfect event; one during which you will reach your goals“.
“ After this training, I have realised that just about everything we have been doing in the Meeting & Event Industry in the past is wrong!“
In January 2015, the first international edition was given in Malmö, Sweden. The participants said about this course:
“ The training was the perfect mix of theory and practice with quite challenging group exercises in real world scenarios which really had an impact on the way we will approach events in future. With Mike we had a very experienced expert and mind-set changer and learned a lot about maximizing meeting effectiveness by better activating the bodies and souls who are present”.
“ To actually make each meeting count is important to me - and meeting design is a wonderful approach to make that happen. The course gave me new angles on- for example - how to make the content stick, on the influence of the togetherness environment, on how to make speakers see their role in the meeting and on how to design an end of a meeting that gives a direction ahead".
For 2 years in a row, MindMeeting conducted Meeting Design Trainings in India in close collaboration with IdentCITY. Participants said about this course:
" The workshop is a combination of conference frameworks, case studies, practical ideas and thoughtful suggestions, Into the Heart of Meetings can help us design successful meeting experiences and ensure desired outcomes"
" A must attend workshop for the meeting industry professionals and all service providers. It's an eye opener to me, and I will surely implement the ideas that I learned in this workshop".
MindMeeting recently had the pleasant surprise of Eric de Groot being ranked as one of the world’s Top-10 speakers by the editors of Meetingsnet.com, here is the link: click here
. It underlines the strong connection between good design and meeting outcomes. In fact, Eric doesn’t consider himself a speaker, but the award is the result of carefully designing the content of the sessions he does.