In June of 2015 I traveled to Sri Lanka to produce a film about Serendipol, Dr. Bronner’s sister company and source of fair trade and organic coconut oil. Working with the talented Casey Suchan and Richard Briglia of Gather Films, under the guidance of Gero Leson and Christel Dillbohner, and with the hospitality of Sonali Pandithasekera and Gordon De Silva, who manage and run the operation there, we interviewed workers, farmers, and their families. They shared the history of the project and the impact it has had locally.
The first result of this trip is Journey to Serendipol, an eight-minute short film about why Dr. Bronner’s is dedicated to the fair trade model and the significance their sourcing of coconut oil from Sri Lanka has for both the brand, and the people and communities who produce the oil. Check out our press release about the video!
This experience underscored for me the myriad relationships involved in making Dr. Bronner's beloved products. And, moreover, what’s possible when a mid-sized company goes against conventional market principles to ensure their ingredients are sourced ethically, their operations are run fairly and with integrity, and the profits and benefits are shared among everyone throughout the supply chain.
I’d love for you to watch this video, and if you are so inclined, share it with others and tell us what you think! I hope 2016 is off to a great start for you, and that our paths will cross again soon.
All the best,
On behalf of Movement Media