Welcome to Founders Fieldnotes, our fortnightly briefing to keep friends of the house updated about what we think, what excites us and what makes us laugh. In each issue we will collect our thoughts, the chatter at the lunch table, and inspiration from around the world to offer a fresh perspective about technology and building companies. This month we break good manners and talk (mostly) about us. When explaining what we do we are often met by a mix of curiosity and skepticism. We get that. We are partly startup, partly investor, partly incubator, but in reality none of that. Founders is our attempt to challenge and change the way companies are started and entrepreneurs funded. We are part of a movement that is taking place around the world. We are a company that starts companies. We are a Startup Studio.
Stefano Zorzi, Founders
What we believe in
The Startup Studio, an alternative model of financed entrepreneurship
Starting companies is easier than ever, but building great ones is so damn difficult. We believe that a new model for starting companies can increase the odds of success for both entrepreneurs and investors. This is how we are doing it at Founders.
Our friends at eFounders (a Startup Studio based in Paris.. and yes, creativity in picking names is not our greatest skill) are doing a great job spreading the word about the Studio model. In this post, they draw the line around the definition and challenge some of the key misconceptions.
In the past, it was common for successful entrepreneurs to turn to the "dark side" and become VCs. Now a new trend is emerging: Betaworks, Obvious Corp, Idealab, are just some of the companies reimagining the way startups are built.
Since the birth of Idealab in 1996, Bill Gross has participated in starting more than 100 companies. 35 of them have resulted in exits or IPOs, but where he learnt the most has been from the 40+ failures...