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This month we have released our first blog 'an industry in flux' following the release of our Event Industry Survey results.  You can read the full article below.

If you've yet to see the results of our survey, completed by over 150 event professionals, you can see them here.


Included in this months issue is our latest advice video on business intelligence interview advice.  As usual, you can also read up on the latest industry news.

Our latest jobs can be found at the bottom of the page as well as links to our complete list of available roles. You can also sign up to our job alerts by clicking the link below.


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An Industry In Flux

Last month saw the release of our Event Industry Survey for 2016.  More than 150 participants took part from across the industry; from sales and marketing professionals to producers, and from entry-level right the way up to directors.  We were delighted with the response and thanks to those involved, we were able to generate insights that many event professionals can benefit from.


Click here to see the full survey results.

 

Key Themes

Three key themes emerged from this year’s survey; talent, training and technology.  Two of these three themes appeared in last year’s survey and it is evident that they are still key topics in the industry.

It seems that today’s events business is now geared towards building up a community of influencers around an event.  This is changing traditional roles to be more brand-led rather than being controlled by event cycles.  As such, having the right talent for your business and appropriate training to ensure this talent can fulfil the requirements of a changing role is becoming increasingly important.

I believe that some comments within this survey point towards what we can expect to change over the next 12 months.  This is especially true of event formats.  The real winners aren’t putting all their chips on tried and tested formats but are looking to put on more of the kind of spectacle that we see in B2C events. Technology and training will be key factors in the success of this...

Read Full Article Here
Latest Jobs
Senior Marketing Manager - £30k

Do not hesitate to apply if you have experience of marketing niche B2B events in a commercial environment

Overview

This is an exciting opportunity to join an established but rapidly growing company! 

Job Summary 

For the role as Senior Marketing Manager we are looking for a self-driven and result-oriented person ready to take the next step in their career. Working on the LSE portfolios you will be responsible for the planning, design, implementation and execution of our innovative and international campaigns. These portfolios include some of the biggest and most established products within the company! This is therefore an amazing opportunity to grow and show what you can while learning from the best!

 
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Market Insights

The State of the Event Producer Role Today

One of the main issues that producers mention time and time again is the ever decreasing planning cycle.  Lead times are becoming increasingly shorter while expectations of the outcome of the event are growing. The kind of pressure this puts on event producers of today is enough to make this the number one concern in their role.
 

Why is this happening?

As we mentioned in an earlier blog: 'Events Disrupted', we talked about the transformation the event industry has undertaken in recent years...

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