💬 The Pros and Cons of Running a Community on Slack
By Jimmy Daly
Community is in these days.
The pandemic left many of us yearning for connection with others. Web3 is changing the way we think about technology. The no-code movement makes it possible to turn indie communities into growing businesses. We have gotten used to connecting with peers online.
The stage is set for a community revolution. Whether it’s venture-backed SaaS companies looking to offset paid advertising costs or professional groups looking to aggregate jobs and talent, many people are creating and participating in niche communities.
While great tools are available, Slack is the default choice for many Community Managers. When I launched Superpath, a free community for Content Marketers back in 2019, I didn’t even consider any alternatives. I’ve learned a lot about the consequences of that decision over the last three years, for better and worse.
In this blog, I'll explore some of those pros and cons, with an eye toward the second-order effects — i.e., how will your choice affect you a year or two from now?