A game plan for ABM, social media guidelines, and the final tip of “The Marketer’s Power Quarter.”
*Le sigh* All good things come to an end ... including "The Marketer's Power Quarter," which concludes with an easy-to-execute mobile design tip. But the marketing wisdom doesn't end there. Two free guides await below!
Your guide to account-based marketing
Account-based marketing isn't new—93% of marketers say it's "important" or "extremely important"—but doing ABM well takes more than time and effort. You need a smart strategy. Download this free e-book, "The Keys to Agile Account-Based Marketing," and learn to close more deals and increase average deal size.
What works on Facebook might not work on Twitter. And what's best on Twitter isn't always ideal for LinkedIn. Luckily, you can ensure your organic and paid social campaigns are optimized for your audience on each platform with "The Ultimate Social Media Best Practices 2018" infographic, complete with 2018's recommended image sizes, character counts, and much more.
This year, 52.2% of websites worldwide were served to mobile phones (and that's an all-time high). So designing for mobile must be part of your user experience plan. Ideally, you'd design a fully responsive website. But in the short-term, try this quick-and-easy tip for fixing mobile UX with minimal effort.