Per Se Brand Experience (PSBX) is a Content Marketing & Brand Experience firm based in Toronto, Canada. We are glad you’re here. Thanks for signing up for our updates. Be well.
A note from Maria Benitez, Account Coordinator.
Looking back to January 2021, I’m astonished at the woman I am today. As the New Year was starting, I had a giant list of resolutions I promised myself that I would achieve. At that time, I was an international student of Advertising at Seneca College - starting my very last semester. I was about to begin my internship, and I was still working part-time as a cashier. I got to the point where I wasn’t even conscious of what day it was. I was simply living life on autopilot. (I was running to get to where I was planning to arrive.)
2021 has probably been the most challenging year for my personal and professional career. I was employed and constantly learning, but I was craving the opportunity to be part of a creative team. I went down the road of job-hunting for about six months. I applied to at least 30 job postings and received more than ten rejection emails. And, I foolishly thought: what’s wrong with me? I am the problem.
The problem was that I wasn’t being patient enough to wait for the right fit. It was the perfect lesson for me of “what’s best for you will come in one way or another.” My frustration blinded me from seeing how far I had come that year. I had so much to celebrate, my graduation, my Post Graduate Work Permit, my family, my new life in this beautiful country, and most importantly, the simple fact of being alive.
I wanted to share this reflection today because we are all starting a new year. Once again, we have a long list of goals to achieve. And that’s great, as it’s what keeps us moving. But it’s not ok to abandon ourselves along the way. Staying focused involves breaks; staying focused involves mental health. I had to surpass a tsunami to stop, allow myself to take a break and re-start. And, funny enough, it was just after that moment that I found this perfect opportunity at PSBX. HNY.
An overview of the projects we've been working on.
Every pro athlete faces the media, giving uninspired answers to boring questions, but NBA star player Chris Boucher rises above that! He snaps out of boring questions and dull moments with a mighty bite of his Slim Jim. We're thrilled to share new work from our meat colleagues at Slim Jim.
We're excited to welcome Chris Boucher (aka The Slim Duck) to the Longboi Gang!! #ImwithSlim
This winter we're celebrating family movie night with the original snack innovator Orville Redenbacher! Our team created and produced the perfect pre-show song that clicks, beeps, whirls and POPS to let others know what's cooking without saying a word.
This pre-show track sounds as good as Orville tastes. With Orville’s Perfect Pop Song launching on Tik Tok, we enabled creators everywhere to celebrate their own family movie night with the sweet sounds of Orville Redenbacher.
Colombia is known as "The land of a thousand rhythms" where music is a passion that reflects the great cultural, regional and ancestral diversity of its people and geography.
PSBX is a Content Marketing & Brand Experience Consultancy. We work with clients and marketing partners to best understand and develop the approach, content needs and marketing experiences that audiences desire and the role that brands can serve in enabling them. We are a strategic services partner that leads in the areas of Planning, Content Creation and Brand Experience Design.