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Blueprint Alaska is excited to introduce the Alaska Strategist, our monthly scheduled newsletter. This was created as a way for our team to share insight on issues that matter most to Alaskans right now. We disect current public policy topics throughout Alaska, big and small, dive into current events, and will share the most relevant strategic communications news in our field. Why? Because that's what we do. Enjoy!

Sarah Erkmann Ward, APR
President, Blueprint Alaska
CURRENT EVENTS
A Healthy Dose of Zink
 
This month we decided to spend some time looking into Alaska's top communicator right now, chief medical officer Dr. Anne Zink. Whether it was highlighting five ways Dr. Zink is crushing it as a crisis communicator or a rapid fire video session (below), it's clear that Alaska is lucky to have her.
COMMUNICATIONS CORNER
Our fearless leader has "APR" initials after her name.
What does it mean?
 
The APR (Accreditation in Public Relations) credential certifies your drive, professionalism, and principles, setting you apart from your peers and positioning you as a leader and mentor in the competitive public relations field. Learn more HERE.
Internal Communications Matter Now More Than Ever
 
Our friends at PR News said it best in THIS article. Your employees are your number one advocates and putting them first during this unprecedented time could be the difference of if your business makes it or doesn't.
A 3-Part Formula to Boosting Executive Presence
 
Are you the one in charge? Does your audience view you as a credible and reliable source of information on behalf of your organization? Take a look at PRSA's formula to boost your executive presence in this article by Rob Biesenbach.
CLIENT LOVE
We are one Alaska
 
This November a dangerous oil tax ballot initiative is being brought to voters. With the intent of increasing oil taxes a minimum of 150%, jobs, future production, and stability in Alaska's main revenue source are at risk.

Join over 700 businesses and individuals in the state-wide coalition opposing this ballot measure today at www.onealaska.com.
ALASKANS HELPING ALASKANS
The United Way of Anchorage, The Alaska Community Foundation, and the Rasmuson Foundation have launched the AK Can Do Fund, a place to provide financial support to either the nonprofits or families in need in your communities in response to COVID-19.

ConocoPhillips donated $100,000 and has committed to matching up to an additional $100,000 in donations.
Donate Today
MEET THE TEAM
President
Cassi Campbell
Account Executive
Tony Spiroski
Junior Account Executive
What can Blueprint Alaska do for you?
  • Public affairs campaigns
  • Strategic communication
  • Reputation management
  • Crisis communication
  • Political strategy and campaigns
  • Stakeholder/influencer outreach and engagement
  • Coalition building and development
  • Media relations and training
  • Strategic social media campaigns
  • Employee advocacy and engagement
  • Copywriting
Blueprint Alaska is an advocacy and strategic communications firm headquartered in Anchorage. The firm works with a range of Alaskan industries from oil and gas to healthcare.
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