My Mango Weekly Roundup - the latest forecasts and market news
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7 February 2017
Hi <<First Name>>,

Welcome to the latest edition of AMIA’s My Mango, your weekly roundup of the latest industry forecasts, wholesale prices and marketing activities, delivered to your inbox every Tuesday throughout the season.

From the team at AMIA.

Crop Forecast

As the season progresses in each region, the timing of harvest for each variety and weekly volume estimates will be adjusted. Please check the updated forecast and crop flow tables as they are released. 

Click to view crop forecast online

Regional Reports

 

Mareeba and Dimbulah

This week steady volumes of Honey Gold, Keitt, Pearl and small volumes of Palmer have been picked and dispatched to market. We expect Brooks to commence later in February.
 

South East and Central Queensland

Honey Gold, KP’s, R2E2’s and Keitt’s were dispatched last week, with smaller volumes of other varieties. Late season varieties will continue for the next several weeks.
 
The AMIA team will add to these regional descriptions as more information becomes available.

Crop Flow

Last week’s dispatched tray volumes from Mareeba/Dimbulah and South East and Central Queensland: 141,106 trays.

Mango Industry Standards


Our industry standards for dry matter and brix for key varieties are in the table below.
 
Variety Dry Matter Brix
KP 15% 14°
Calypso 15% 14°
Honey Gold 15% 14°
R2E2 13% 12°

Weekly Wholesale Prices


The following prices offer a snapshot of the main varieties of mangoes being sold in Brisbane, Sydney, Melbourne and Adelaide markets over the past week. The prices below are based on a standard tray* unless otherwise indicated. To view the complete price data for last week, or view daily prices, please click here.

*7kg

Subsidised Access to Women’s Leadership Events Available


Women and Leadership Australia are currently offering 20 Australian Mango Industry Association members the opportunity to attend the 2017 Australian Women’s Leadership Symposium for $400 off the standard rate. 

The symposium provides women a critically important platform to explore leadership, life and career development. They will take place in all capital cities across Australia later this year.

To take advantage of the discount:
  1. Simply go to http://www.wla-symposium.com.au/2017events.html
  2. Select which city you would like to attend
  3. Click ‘Tickets Available Here’
  4. Enter your First Name, Last Name and Email Address, then click ‘Next’
  5. Enter your Company, Title, Work Phone and type in ‘Australian Mango Industry Association’ when answering the question ‘How did you find out about this event?’, then click ‘Next’
  6. Click ‘Finished Adding People’
  7. Enter Discount Code ASC2017 and click ‘Apply’ to get the $400 discount off the standard rate
  8. Complete your Payment Method, tick ‘I agree to the Terms and Conditions’, click ‘Finish’ and then your confirmation will be emailed to you.
Only twenty symposium seats are available at this rate. For further information about the symposium, simply go to http://www.wla-symposium.com.au/.

Plant Health Australia's Bountiful Harvest Photo Competition - Win an RM Williams Voucher Worth $300

 
In an effort to promote the benefits of a strong plant biosecurity system, Plant Health Australia is running the Bountiful Harvest Photo Competition, with two vouchers for the RM Williams store up for grabs: $300 to the winner and $150 to the runner up.

They’re seeking digital images of some aspect of plant production from anywhere in Australia. 

For more information, including terms and conditions, visit http://www.planthealthaustralia.com.au/bountiful-harvest-photo-competition/.

Entries close 10 March 2017. 

Marketing

 

PR

This week has seen much more recipe coverage shared around the nation, with media keeping mango season top of mind! New Idea printed a recipe for creamed quinoa coconut pops, Woman's Day shared a recipe for mango and rice noodle salad, Recipes+ included a recipe for mango and coconut mousse slice, Australian Gourmet Traveller printed recipes for mango granita with lemongrass, raspberries and yoghurt, and a mango, turmeric and ginger-lime nectar, The Australian Women's Weekly shared a mango lassi recipe, and Nine Kitchen published a recipe for mango, prawn, avocado and macadamia salad

Thirty-three of APN's Australian Regional Media publications shared a beautiful city-to-farm feature article about the Fealy family of Blue Sky Produce in Mareeba. 


SOCIAL


In social media, our recent influencer kits have generated even more coverage across influencer's social profiles! Thus far, our Australia Day-themed gifts have resulted in 11 Instagram posts, one Instagram story and a blog post, reaching 376,800 people, and receiving 4,809 engagements! 
 
We're also still seeing coverage being shared as a result of Nagi Maehashi's visit to Groves Grown Tropical Fruit farm earlier in the year, with a stunning shot of bright mangoes shared to her RecipeTin Eats Instagram page
Moreover, last week saw one of YouTube's biggest Aussie foodies - Todd's Kitchen - celebrate mango season by sharing a recipe video for mango flan with his 530,000 subscribers!

For more information, please contact Elisa King, Marketing Manager at Horticulture Innovation Australia on: (02) 8295 2332 or elisa.king@horticulture.com.au.

Contact AMIA

Robert Gray
Chief Executive Officer
0418 737 861
ceo@mangoes.net.au

Trevor Dunmall
Industry Development Manager
0400 808 689
idm@mangoes.net.au

Treena Welch
Marketing Manager
0417 001 253
marketing@
mangoes.net.au


Jessica Mitchell
Supply and Communications Manager
0458 803 220
com@mangoes.net.au

Office Address: 
Office 2, The Fresh Centre Ground Floor
385 Sherwood Road, Rocklea QLD

Postal Address: 
PO Box 376, Brisbane Market QLD 4106

Office Contact 
Phone: 07 3278 3755
Fax: 07 3278 4761
Click here to update your details and subscribe to other AMIA publications.

My Mango is published using mango grower levies which are matched
by the Australian Government through Horticulture Innovation Australia Limited.

Copyright © 2017 Australian Mango Industry Association, All rights reserved.


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