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Mercedes-Benz, USA 
Latest Fortune 500 Company to Choose Perimeter 

Georgia's largest concentration of Fortune 1000 national and North American headquarters is gaining a new resident.  Mercedes-Benz USA (http://www.mbusa.com is relocating its U.S. HQ from Montvale, NJ to a 12-acre tract in Sandy Springs.  The new corporate campus will be near Glenridge Hall on the south side of Abernathy Road approaching Georgia 400.  Mercedes-Benz will anchor an adjacent planned residential and retail development by homebuilder Ashton Woods.  Several hundred employees will move into temporary offices in Dunwoody beginning in July, with the new campus expected to open in 2017.  Eventual employment planned for the company in the Central Perimeter sub-market is expected to exceed 1000 positions.

Access to Mass Transit Critical
According to Mercedes-Benz USA CEO Stephen Cannon, employee talent and access to mass transit drove their site selection within the Perimeter sub-market and City of Sandy Springs. Their selection process bypassed other locations in part due to the lack of direct MARTA station access. 

Location, Location. Location
In a recent Wall Street Journal article, Cannon added that Atlanta was the company’s unanimous choice because it is positioned between the company’s expanding manufacturing plant in Vance, Ala., and the Georgia Ports Authority port at Brunswick, GA where the company imports its other models for sale in the U.S. Access to the Alabama plant, as well as the Georgia Port will both become even easier when the I-285/Georgia 400 Interchange re-construction is completed in 2019.
The planned $1-billion re-construction of the interchange includes roadway improvements, new ramps and as many as 30 bridges extending from west of Roswell Road in Fulton County to Ashford-Dunwoody Road in DeKalb County, for 4.3 miles along I-285 and nearly 6 miles along Georgia 400 from the Glenridge Connector to Spalding Drive. The project, already approved by the Federal Highway Administration, including all required environmental impact assessments. will become the largest surface transportation project in Georgia history.

"We believe that the best long term yield of our leveraged investments in transportation and transit infrastructure are more jobs and increasing employment within the PCIDs and our region. The voluntary funding commitments of our property owners have been the catalyst behind our PCIDs becoming Georgia's Fortune 500 address of choice," says Yvonne Williams, CEO and President, Perimeter Community Improvement Districts.



Q. Are you willing to pay more for gasoline to finance major transportation and infrastructure improvements to reduce traffic and congestion?

“Yes, as we saw with the construction of the fly-over bridge connecting the Pill Hill medical complex to the Perimeter Center retail district, greater connectivity enhanced patient access and grew our market share, as well as shortened commute times for our employees, patients and visitors.” – Russ Davis, Director of Marketing & Communications Northside Hospital 

“I love the cheap fill-up, but what good does it do me if I can’t get anywhere. Our experience in the PCIDs is that investment in transportation infrastructure have an unusually fast payback. NOT spending hours in traffic to me is instant gratification.”– Diane Calloway, Fulton Perimeter CID Vice Chair, Attorney at Law & President, Specialized Title Services, Inc.

Yes. Investments in infrastructure and transportation produce some of the largest bang for our tax dollars.” – Bob Voyles, Chairman, Perimeter Business Alliance and CEO/Principal Seven Oaks Partners 

*Sound-off will seek answers from community leaders, PBA members and property owners within the PCIDs on hot topics of the day.  Please feel free to send your suggested topic or question for future issues to Tammy Thompson, Manager of External Affairs at tthompson@perimetercid.org


High Street, Dunwoody GA


Infrastructure improvements over several decades have positioned Dunwoody for growth. It’s a good thing, because development in the area is heating up.

High Street

Future plans from developers call for a 42-acre development, tentatively named High Street, which will include retail, restaurants, condos, hotels, and offices, as well as ample green space and public plazas. High Street was originally proposed and zoned in 2007, but the recession and real estate slowdown stalled the project. Dunwoody Mayor Mike Davis is quoted in the AJC as saying, “the millennials don’t want leafy suburbs with 4-bedroom ranches, they want to go downstairs and have their pick of six restaurants.”  They’ll likely have a lot to choose from at High Street,  as well as the adjacent Perimeter Mall and surrounding retail centers.


State Farm Insurance

MARTA accessibility was a big driver in State Farm selecting Dunwoody for their new headquarters. The insurance giant’s headquarters is amid a 2.2 million square foot mixed-use project, one of the largest corporate office developments in metro Atlanta’s history. The State Farm campus will straddle the MARTA north/south Red rail line, where several towers will eventually house several thousand employees, now located in leased space throughout the PCIDs.

Perimeter Business Alliance Leadership Luncheons
A study defining market growth in the Central Perimeter sub-market was a highlight of the January PBA Leadership Luncheon.  The next PBA luncheon is Friday, March 20th at noon at the Hyatt Perimeter. Our featured speaker is Doug Hooker, Executive Director of the ARC. The event is being sponsored by Kaiser Permanente.  Be on the look-out for your invitation, and then please RSVP.
 

Collaboration Paves Road to Success, AJC Guest Viewpoint by Yvonne Williams, PCIDs
Exercise the Excise Tax, AJC Guest Editorial Viewpoint by Yvonne Williams, CEO and President, PCIDs
Study Shows Perimeter Business Post Stronger Growth Than Others in Metro AreaBrookhaven Reporter
PCID’s Yvonne Williams named DeKalb Chamber’s Sirius Star, Reporter Newspapers

Perimeter Pathways, February 2015, Volume I., Issue 1

About Perimeter Business Alliance:  Formed by the Perimeter CIDs, as a broad consortium of business, civic and elected community leaders from across the three cities and two counties served by the Perimeter CIDs to seek input and feedback as well as build communications bridges and stronger relationships within the communities served.

Newsletter produced and distributed by the PBA and Perimeter Community Improvement Districts, distributed six times per year. To subscribe to Perimeter Pathways, click here.


Copyright © 2015 Perimeter Community Improvement Districts (PCIDs), All rights reserved.


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