First REBus newsletter: In this edition read about free support for SMEs, a project partner profile on WRAP, examples of Resource Efficient Business Models, and much more..

View this email in your browser
Follow Us
Email Us
Subscribe to our NEWSLETTER
REBus Newsletter: January 2015 Edition
  1. What is REBus? 
  2. REBus news a. New website b. SME call c. Financing the transition to the circular economy 
  3. Partner profile: WRAP 
  4. Consumer research: resource efficient business models 
  5. What’s happening a. Timberland b. Desso c. APSRG d. Factories of the Future
  6. What’s coming next?

What is REBus?

What's in it for you?

REBus is an EU Life+ funded collaborative project which started mid-2013 in the UK and Netherlands. It enables businesses to develop resource efficient business models (REBMs) using the project’s technical expertise. The focus is on textiles and electrical projects and the most popular business models to date relate to incentivised return and hire/lease. The project aims to deliver 30 REBM pilots, achieving 15% resource savings over the project’s lifetime.

In the UK, REBus is working with businesses to build the financial case for a transition from a traditional to a more circular business model. This includes some innovative SMEs who have entered the market with circular business models and need support in refining their proposition to customers. REBus partners in the Netherlands are driving the delivery of REBMs through the public procurement process. This includes supporting both government and company procurers, developing resource efficient business models with the market both before and within the tendering process.

REBus News

  • New website content — Have you visited the REBus website lately to see the recently updated content?
    • Read case studies of existing Resource Efficient Business Models (REBM’s) in the marketplace
    • See who we’re working with
    • Visit the ‘Getting started’ section to learn what pioneering organisations are doing to transition to the circular economy
    • See the guide on how your business can take part in this shift.
  • SME call — REBus is looking for SMEs interested in free tailored support to boost their resource efficiency. Suitable businesses might include new entrants to the market looking to deliver in a novel way, as well as more established ones looking to change the way they deliver value. Check out our SME call to see whether your business is eligible and how to get involved. You can also contact Clare Ollerenshaw, Project Manager, at
  • Financing the transition to circularity — Last month, the Aldersgate Group hosted a workshop to explore the challenges in financing the transition to the circular economy and more resource efficient business models. Aldersgate Group Director, Steve Wallace, reflects on the roundtable discussion in his recent thought piece.
Partner profiles: WRAP

WRAP is the main delivery organisation working in the UK on resource efficiency and the circular economy. We build an evidence base and then convene the right people in business, government and the community, to work in partnership. Together we aim to overcome market failures and come up with practical solutions that work and make a real difference. We focus on the most resource intensive sectors, where we have deep expertise and a track record of strong delivery: Manufactured goods, Food waste reduction, Built Environment and Resource management.
Consumer research: Resource efficient business models

WRAP recently published key findings from their consumer research on resource efficient business models. It found that there is a strong appetite for repair and rental services, trade-in and purchasing second-hand when delivered by trusted, major retailers. 
What’s happening

Examples of Resource Efficient Business Models*

  • Timberland, American outdoor retailer, has partnered with Singapore-based tyre distributor Omni United. Together they will launch ‘Timberland Tires’ which will be recycled into crumb rubber once worn and processed so it can be used in the retailer’s shoe outsoles.
  • Desso launches new material stream through their partnership with Reststoffenunie, an association of Dutch drinking water companies. Together they will upcycle chalk from water into the production of Desso’s carpet tiles.
  • The All-Party Parliamentary Sustainable Resource Group (APSRG) launched its latest report this month following its recent inquiry into barriers of uptake of remanufacturing in key sectors of the UK economy.
  • The EU’s largest research and innovation program, Horizon 2020, currently has an open call for ‘Factories of the Future’, targeting research activities for innovative re-use and remanufacturing technologies and equipment for sustainable product lifecycle management.

* The examples above are not REBus Pilots

What's coming next
  • Resource Event, 3-5 March 2015
    Come and see us at Resource 2015 - exhibition, conferences and workshops about realising circular economy opportunities. REBus is running a practical workshop on Tuesday 3 March 2015 1400 –
    1500. It will be about starting your journey towards a more circular business model. Two REBus partners will also be there; KTN and WRAP. Network with us on our stands, listen to circular economy speakers and join our REBus workshop – we look forward to meeting you! 
  • EU Sustainability Development Week,
    30 May – 5 June 2015
  • PLATE, 17 – 19 June 2015
    Call for workshop proposals and full paper contributions closes on 16 February 2015.

With the contribution of the LIFE financial instrument of the European Community - LIFE12 ENV/UK/000608 REBus

Copyright © 2015 REBus, All rights reserved.