Welcome to another edition of warikoo Wanderings.
In this edition, I share an important reminder around customers, the book that I am reading (plus a list of all my recommended books), a quote (infact two!), results of the previous survey (no surprises there) and a new question for all of you around super powers!
Let's get started!
CUSTOMERS ARE SIMPLE IN THEIR CHOICES
Last week, to celebrate the 10,000th sale of my online courses, I announced two offers.
One of which was - I converted my Time Management Course from Rs. 399 to “Pay whatever you want”.
Whatever the customer wanted to pay.
There was a minimum of Re.1 though (which I had set).
I didn’t care how much people cared.
I cared about whether they paid or not.
Some 1,400 people bought the course after I announced the offer.
And 671 of those paid Re. 1
The minimum amount.
I was super curious about this.
In my head, I was like,
1. People who are buying this course most likely know of me
2. Time Management is not some random skill. It is extremely critical
3. They know the price of this course is Rs. 399
And yet people paid Re.1
Why would they do that?
So I randomly selected some 75 people out of this 671 group and asked them the question
”Can you please help me understand what your thought process of paying Re.1 for the course?”
73 of the 75 came back with a reply
And ALL of them - I swear ALL OF THEM said the same thing:
”I paid Re.1 because that was the minimum”
One of them even said, “I tried paying Re.0.15 and then realised it was minimum 1 Rupee, so had to change to that!”
Here I was waiting for some deep consumer psychology research findings to emerge.
What emerged was a gentle reminder:
Consumers are simple in their choices
We are the one who over complicate things by assuming there must be something deeper, more powerful behind our actions.
We are just very simple beings.
Responding to our basic instincts.
Cheers to that simplicity.
And to the awareness of it :)
BOOK I AM READING THIS WEEK
This week I started to read Siddhartha: An Indian Tale - which is the story of Gautam Buddha.
When people ask me who would I love to have dinner with, my top answer is Buddha.
I love his story, I love the clarity he reached in his lifetime and I find myself drawn towards his teachings.
This book by Hermann Hesse is considered a classic and a brilliant peek into Gautam Buddha's life.
I am enjoying it thoroughly thus far.
Highly recommended for the spiritually inclined.
Based on a lot of requests, I have begun to gather all my book recommendations on a single link (on Amazon) to make it easier for you to purchase.
Check out my book recommendations here.
PEOPLE WOULD MUCH RATHER WORK FOR A COMPETENT ASSHOLE BOSS
So last week I asked you all a question:
So we can all agree that the best kind of manager is someone who is competent (skilled for the job and knows what needs to be done) and is nice (is empathetic, encouraging, supportive).
The hard choice is - if we do not have a manager who is competent and nice, who would we much rather have?
1. Someone who is competent and not nice (basically an asshole)
2. Someone who is incompetent (basically no skills) but is nice
I have asked this question on multiple forums to make sure I cover all possible demographics.
And every time, it has been the same response.
People would much rather work for a competent asshole than an incompetent nice manager.
While that doesn't surprise me (I would do the same), I love to go through the reasons why. People come up with all sorts of explanations. The gist of which is that they value their learning more than anything else. And feel that an incompetence nice boss makes them falsely believe that they are good, without helping them learn anything!
Are there poll questions that you would want to ask, through me? Reply to this email to share them with me :)
A QUOTE I WISH TO SHARE
You are in the right relationship, if you want to make the other person happy.
You are in the wrong relationship, if you have to make the other person happy.
(Share this on Twitter)
I love this quote because it succinctly tells me what is wrong with most relationships.
The fact that we feel a responsibility to keep the other person happy.
At some point it moves away from our will and desire to keep them happy, to a mandatory expectation to keep them happy.
And this isn't true for just personal relationships.
This is true for EVERY relationship.
At work, with friends, with even your family.
I have always maintained - the best gift you can the other person in a relationship, is to not rely on them for your own happiness.
Oh wow - that's another quote :)
The best gift you can the other person in a relationship, is to not rely on them for your own happiness.
(Share this on Twitter)
ANOTHER POLL QUESTION FOR ALL OF YOU
Which superpower would you much rather have and why?
1. The ability to read minds
2. The ability to fly
3. The ability to be invisible
4. The ability to live without sleep or food
Reply to this email to let me know your responses.
Yes, I read ALL my emails.
Until next Friday,
DO EPIC SHIT
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