Your Weekly Checkoff Update
Dairy’s Role in School Breakfast Gets Major Media Pick-Up on Buffalo News Stations
Dairy farmers partnered with Buffalo Public Schools to highlight dairy’s role as a healthy and nutritious school breakfast option during eight live broadcasts on Buffalo’s WIVB on Tuesday, in celebration of National School Breakfast Week (March 8-12). In total, Tuesday’s news clips received 15 placements and more than 20 minutes of airtime. 
Read more
‘This American Dairy Farmer’ – New Local Dairy Farmer Video Series Kicks Off this Week
Hosted by ADA North East, a new consumer-facing dairy farmer video series will air weekly on our Facebook page to help build trust in dairy by making a personal connection with the farm families. The first episode airs this Saturday, March 13, at 10 a.m., featuring dairy farmer and Pennsylvania Dairy Promotion Program board member Marie Canon of Canon Dairy Farms, West Middlesex, Pa. Each story will profile a dairy farmer from our region, offering a behind-the-scenes look at their life on the farm, how they got their start in the business and why they are so passionate about dairy farming. The series will also showcase how milk, cheese and yogurt is good for consumers and good for the planet.
New York Dairy Farm Featured in National Educational Video Series for Teachers
To help build trust and understanding of dairy on a global scale, dairy farmer and American Dairy Association North East Industry Relations Specialist Kelsey O’Shea of Mapleview Dairy in Madrid, N.Y., recently participated in a virtual field trip education program produced by Dairy Management Inc., (DMI) the national dairy checkoff, with Discovery Education™. 
Read more
Copyright © 2020 American Dairy Association North East, All rights reserved.
You are receiving this email because you are a friend of American Dairy Association North East

Our mailing address is:
American Dairy Association North East
Interstate Place II
100 Elwood Davis Road
North Syracuse, NY 13212

Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list.