Your Weekly Checkoff Update
Milk Distribution Efforts with DFA Going Strong
American Dairy Association North East is helping Dairy Farmers of America distribute its milk donations to thousands of families in need during the COVID-19 pandemic. 
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RFD-TV COVID-19 Dairy Checkoff Response: Interview with DMI’s Tom Gallagher 
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Retail Team Stocks More than 75,000 Units of Dairy
Photos: Before and after at the ShopRite in Flanders, N.J., where our retail team stocked more than 300 units of fluid milk.

ADA North East’s retail team has been assisting local retail chains in stocking dairy items – totaling more than 75,000 items put on shelves since the quarantine began five weeks ago. Most stores have removed limits on dairy purchases, and sales continue to remain strong in the retail sector.
‘Fun on the Farm’ Facebook Series Continues to Draw Viewers 
Entering into the fifth week of the Coronavirus quarantine, our consumer-facing dairy farmer Facebook series, “Fun on the Farm,” continues to rack up views – more than 837,000 so far! This week features reducing, reusing and recycling at Barbland Dairy in Fabius, N.Y., hosted by Johanna Bossard and her daughter Brynley.
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‘Family Kitchen’ Online Series Offers Easy-to-Make Dairy Recipes
ADA North East registered dietitian Michelle Barber is hosting a weekly Saturday series through May 2, called “Family Kitchen,” to share dairy recipes for families with kids at home. The first episode is called “Snack Time Sanity,” and features a Nutella Greek Yogurt Dip and a Ranch Dip to use with cheese, fruit, vegetables or crackers.
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