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Your Weekly Checkoff Update
Local Yogurt Sales Increase in 2020 in Six-State Region
ADA North East has 16.8% of the total U.S. yogurt retail share, showing a 0.6% sales increase at the end of 2020, versus a year ago. A few year-end highlights include:
  • Greek yogurt makes up 42.5% of all yogurt sales 
  • Whole fat yogurt is up 1.3% 
  • Low fat yogurt gained 2.8% 
  • Flavors strawberry blend, vanilla and plain had largest sales gains, each more than 15% 
  • Multi-serve containers of yogurt increased by 15.4%, and multi-pack by 2.6% 
*Information provided to Dairy Management Inc., by IRi Monitoring
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Quick Tips for Dairy Farmers to Combat Negativity on Social Media Pages
Dairy farmers sharing their farm story online is a great way to interact with consumers who have never met a dairy family or visited a dairy farm. Concerned about negative comments from anti-dairy activists? ADA North East offers five quick tips to build your confidence and social media presence.
5 Tips on Overcoming Social Media Negativity
Lactose-Free Dairy Increasing in Sales Year After Year
Photo via DairyBusiness.com. Dr. Amy Boileau is interviewed by Joel Hastings of DairyBusiness News.
Increased lactose-intolerance in consumers is driving demand for lactose-free dairy products. According to Dr. Amy Boileau, Vice President of Regulatory Affairs at National Dairy Council, retail results show the lactose-free fluid milk category grew 19 percent in 2020. Dr. Boileau explains the science behind lactose intolerance and reports the increasing sales data showing the demand for lactose-free milk and other dairy products in this interview.
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