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Your Weekly Checkoff Update
A United Nations study, supported by dairy checkoff’s Global Dairy Platform, shows that from 2005-2015, greenhouse gas emissions from the production of milk decreased in intensity by 11%! 
Dairy Farmer Promotes Fill a Glass with Hope on RFD-TV 
ADA North East board member and Bernville, Pa., dairy farmer Lolly Lesher (far right) of Way-Har Farm was recently interviewed on RFD-TV in support of Fill a Glass with Hope® and the 66 milk cooler donations to food banks in New York and Pennsylvania. Nearly half of the coolers have already been placed and are serving the food insecure throughout our region. 
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Refuel with Chocolate Milk Official Sponsor of the Double Dutch Contest 
Last Sunday, 175 youth athletes on 41 jump roping teams refueled with chocolate milk at the 28th annual Double Dutch Holiday Classic in front of a sold-out crowd of 1,500 at the Apollo Theater in Harlem. 
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‘Cow Cleats’ Get Media Pick-Up 

ADA North East’s blog about Buffalo Bills player Harrison Phillips and Washington Redskins player Morgan Moses sporting cow-printed cleats to promote Fuel Up to Play 60 garnered major social media attention.
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