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Your Weekly Checkoff Update
Dairy Farmer’s Letter to the Editor Reminds Consumers that Milk is Local and Nutritious
This week, dairy farmer Alicia Lamb of Oakfield Corners Dairy, Oakfield, N.Y., submitted a letter to the editor to the Batavia Daily News, as part of ADA North East’s consumer media outreach efforts.
LEARN MORE + READ THE LETTER
School Nutrition Directors Get Help from ADA North East to Ensure Students have Access to Milk and Meals
To help school nutrition directors prepare for the atypical upcoming school year, ADA North East’s youth programs team developed a new online resource. The “Nutrition Connection” provides valuable tools, resources and links to help provide students with healthy meals that include milk in a safe environment.
READ MORE
‘got milk?’ Relaunches with New, Modern Look to Appeal to Kids, Families
In response to consumers' renewed interest in milk, Milk Processor Education Program (MilkPEP) launched a new version of the old favorite – the “got milk?” campaign this week.
LEARN MORE + WATCH PROMOTIONAL ADS
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